Scope of work
Analytic
Research
Strategy
Maintenaince
Full-time duty
Revenue generation for all online segments
1. Participate in the revenue strategy meeting to explore and discuss business opportunity and implement action relevant to the strategy set
Website optimization
Website traffic analytic
1. Review hotel’s website traffic analytics to identify trends and opportunities to grow online direct business and produce a monthly report
2. Accountable for channel effectiveness across all digital marketing platforms and media
2. Accountable for channel effectiveness across all digital marketing platforms and media
OTAs & Disparity management
Project Screenshot
About Banyan Tree
In days gone by, the Banyan tree provided shelter to weary travellers. Symbolising the relief and comfort provided by nature, we adopted the name for our special group of hotels that stretch across the globe and offer rest and relaxation to the world-weary. With attentive yet discreet service and associates representing more than 50 nationalities, Banyan Tree Hotels & Resorts provide naturally-luxurious, ecological, culturally-sensitive experiences.
Banyan Tree Hotels & Resorts has grown into one of the world’s leading international operators in the hospitality and spa industry that manages more than 48 resorts and hotels, 64 spas, 74 retail galleries and three championship golf courses in 28 countries.